12 Link Builders Share Strategies That Work in 2024

A recent Ahrefs article compiles insights from 12 link-building professionals, outlining their most effective strategies for 2024. The piece details various approaches, including leveraging unlinked mentions, broken link building, and resource page outreach. It also covers tactics like creating data-driven content, expert roundups, and guest posting. Each strategy is explained with practical steps and tips for successful implementation, often using hypothetical examples like Mailchimp to illustrate how to identify relevant content and outreach targets. The article emphasizes the importance of personalized outreach and building genuine relationships.

This compilation is valuable for SEO professionals, site owners, and marketers seeking to enhance their backlink profiles. By presenting a diverse range of current and proven link-building methods, the article offers actionable strategies to improve organic search rankings and drive traffic. Understanding these tactics can help practitioners adapt their link-building efforts to the evolving search landscape, identify new opportunities for acquiring high-quality backlinks, and ultimately strengthen their domain authority and online visibility.